The game isn’t over until it’s over. We witnessed that in the 2017 SuperBowl where the New England Patriots trailed the Atlanta Falcons 28-9 at the end of the third quarter. The Falcons dominated and most were expecting the same results by game end. But stunningly, the Patriots didn’t panic. Not only did they tie the game by the end of regulation in the fourth quarter, but they won it in overtime! It is the greatest SuperBowl comeback win in league history.
About half of the business owners I talk to are behind their 2017 sales commitments and looking for a way to ‘make a comeback’ and start the coming New Year strong. Many of them are committed to making the adjustments necessary to achieve their goals by thoroughly analyzing their sales team’s skills and strategies. They are NOT willing to let the clock run out on the year without a fight.
In order to ensure that you can put a successful strategy in place to make your comeback, I help business owners get crystal clear on:
- How do you know you have the right sales team in place?
- How do you measure your sales team performance?
- What is currently happening that isn’t supposed to be happening?
- What is the ideal scenario?
- What is the impact to your bottom line?
What we know is that successful business owners are a resilient bunch and refuse to give up hope in spite of a daunting 4th quarter deficit. Like the head coach of the Patriots, they analyze their staff, adjust their game plan and pull out all the stops to put their organization in the best possible scenario to execute for victory.
If you find yourself at the beginning of the 4th quarter and you are behind, let’s discuss your situation and determine how to finish 2017 with a victory – your comeback is still possible! Set yourself up to start the New Year with incredible momentum. Game on!